Saturday, October 24, 2009

The New Frontier: Workplace Democracy

I often wonder what is coming next, what with instant world wide communication, and access to information instantaneously.  With personal choice now more than ever the key question for everyone in all countries, people are seeking – and obtaining – answers from all around the globe.

That marvelous final bastion of time consumption for the majority of us on this little blue planet: not sleeping… employment: trading our time for money is now being questioned more than ever. Perhaps we feel that being gainfully employed means more than money, like “something to do with our time”, but recent studies show that employee disengagement is the epidemic of the 21st century:  6 out of 7 employees are switched off.  We are running in neutral; idling;  bored;  tuned out; not interested; keen to move on.

That’s 86% of the work force not happy to be there / here / anywhere!!

H1N1 has nothing on the misery and suffering caused by that amount of disengagement.

That’s why I’m excited.  With all this untapped human potential, just sitting in idle, what does it take to re-engage, re-motivate and obtain excellence from them?  That’s exciting: that potential. I know the answer and it’s straight forward: once you get your ego under control.

A friend of mine is doing her MBA in Kuwait and I was helping her prepare for an exam and a group assignment on leadership and organisational management. Great stuff.  I was enthralled by a case study about BMW I was reading.  It clearly identified the democratic, participative management work environment that clearly explained why BMW is so successful right now, whilst other car manufactures are faltering.  As an example BMW has engaged 12,000 new people since 2000, whilst GM and Ford have sacked similar numbers.  BMW does not have workers and managers, they have associates and leaders, but there’s more to it, and what they are doing is not important.  It’s why and how that counts. And it’s all about engagement. This web page is not the case study, but alludes to BMW’s practices a little. Brilliant stuff.

I explain it to my colleagues and my teams like this: the traditional method of business is like a school class room.  [It's really based on the military model, as is school, but relatively few of us have military experience, but "all" of us have been in school.  I'll use the term "us" as the students here, because we know it so well ;o) ]

In a typical school there is a teacher and there are the students.  The students are a bunch of individuals being told what to do by one person: classical management style theory.  The teacher dictates the rules and the students work to our own limits – on our own – to reach our own level of achievement: our grades.  That’s it.  Students can’t wait to leave.  The teacher can’t wait to leave.  There’s very little group work, in fact working in a team can get you expelled (it has a special term: “cheating”).

Consider what happens when the teacher leaves the room?  What do we do?  We all know: we’ve all been there before. We bumff off, goof off, focus on anything and everything but the subject matter.

Something else very interesting is happening that is the essence of participative management: we group together into little collections to discuss stuff, all kinds of stuff.  Do we talk about the subject matter of the class?  Unlikely.  We talk about what interests us at that time.

Imagine if those little groups could be harnessed to drive outcomes?  Self driven, enthusiastic, motivated…

That’s exactly what companies like BMW and Google have done.  They have worked it out.  They work as dynamic, organic groups, openly and in plain sight.

It’s so much fun to do to as well!  People come alive in my groups when I employ the strategies and tricks to engage and motivate a team: to form a participative group.  Quite people suddenly contribute.  Bullies and those who can’t manage their egos become quite, and they either get with it or leave the group.  It’s magic to watch it working.  Just watching the outcomes and achievements of a self motivated, self actualized group of people is wonderful.

Have a look at this very good web site: WorldBlue.com.  Traci Fenton, the founder, has decided to recognize ”democratic” work places and on her web site there are 40 companies that qualify for her 10 point checklist as a democratic company for 2009.

Here are her 10 points:

The WorldBlu 10 Principles of Organizational Democracy™

10: Reflection + Evaluation

Democratic organizations are committed to continuous feedback and development and are willing to learn from the past and apply lessons to improve the future.

1 : Purpose and Vision

A democratic organization is clear about why it exists (its purpose) and where it is headed and what it hopes to achieve (its vision). These act as its true North, offering guidance and discipline to the organization’s direction.

2: Transparency

Say goodbye to the “secret society” mentality. Democratic organizations are transparent and open with employees about the financial health, strategy, and agenda of the organization.

3: Dialogue + Listening

Instead of the top-down monologue or dysfunctional silence that characterizes most workplaces, democratic organizations are committed to having conversations that bring out new levels of meaning and connection.

4: Fairness + Dignity

Democratic organizations are committed to fairness and dignity, not treating some people like “somebodies” and other people like “nobodies.”

5: Accountability

Democratic organizations point fingers, not in a blaming way but in a liberating way. They are crystal clear about who is accountable to whom and for what.

6: Individual + Collective

In democratic organizations, the individual is just as important as the whole, meaning employees are valued for their individual contribution as well as for what they do to help achieve the collective goals of the organization.

7: Choice

Democratic organizations thrive on giving employees meaningful choices.

8: Integrity

Integrity is the name of the game, and democratic companies have a lot of it. They understand that freedom takes discipline and also doing what is morally and ethically right.

9: Decentralization

Democratic organizations make sure power is appropriately shared and distributed among people throughout the organization.

Apply these principles and just watch what happens.

I believe that the essence of a successful democratic process,  is captured by Malcom Gladwell in his book Tipping Point from 2000. That is: “Peer pressure is much more powerful than the concept of a Boss. Many, many times more powerful”.  (You’ll find this little gem buried on page 186).

Think about the teacher/student concept.  How much power does the teacher have?  Very little really. It depends on their character, but it is a doomed, decaying system.  The stronger and more controlling the teacher is with the class, the more the class will work against the teacher when the teacher is absent: it’s a system bound to fail.  On the other hand, peer pressure does nothing but enhance the values and achievements of the group – the only thing to do is guide the group in the desired direction.

But this is not new is it??

Of course not.

Here are some very interesting events of world note that were affected to some degree by the amount of engagement of the participants:

  • The Dutch East India Company founded in 1602 experienced stable consistent share price growth for nearly 200 years, paying an average dividend of 18%
  • British South Sea Bubble and crash of the early 1700’s
  • French Mississippi Company another early 1700’s crash
  • Erlanger Cotton-backed bonds of the US Civil war great in theory but doomed the entire was effort

So what does all this mean?  We’ll it means that a company can limp along on a net profit margin of 0% to 5% using traditional management processes (stressed out managers and tuned out employees) or a company can achieve 20 to 30% returns in an environment with very little turnover, where everyone wants to be there – “The New Frontier: Workplace Democracy”

I want to end with two beautiful quotes from Sir Richard Branson he made on 13th October 2007 when being interviewed on TED.   The video is called “Life at 30,000 Feet“.  Richard left school when he was 15.  He was told by his headmaster that he will either be a roaring success or he would go to prision: he’s done both.

“A company is all about finding the right people, inspiring those people and drawing out the best in people.” @ 1 minute, 45 seconds

“I don’t actually think that the stereotype of a business person treading all over people to get to the top generally speaking works.  If you treat people well, people will come back and come back for more.  All you have in life is your reputation.  It’s a very small world.  I actually think that best way of becoming a successful business leader is by dealing with people fairly and well, and I like to think that’s how we run Virgin.” @ 21 minutes, 20 seconds

Jeremiah Josey

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